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710 Day is an informal holiday celebrated on July 10 (7/10 in U.S. date format) by cannabis users and businesses to honor concentrates and cannabis oils — think wax, shatter, rosin, live resin, and vape cartridges. The number 710 became associated with concentrates because when flipped upside down it spells “OIL,” the common shorthand for cannabis extracts. Over the past decade 710 has grown from a niche meme into a day for tastings, sales, and concentrate-focused events.

Craft cannabis producers strive to create high-quality products that are consistent from batch to batch. This means that no matter what type of product you purchase from them, you can trust that the quality will be top-notch every single time. Additionally, craft growers tend to use organic growing practices and use natural fertilizers and pest control methods. This ensures that their plants are naturally healthy and produce potent buds with complex flavor profiles.